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The Crocodile


The Crocodile is an independent B2B marketing agency. For over 25 years we have helped leading UK and international brands (in technology, professional services, financial services and other sectors) to build stronger, more connected, long-term conversations with their prospects and customers.

‘Real-time + Personal’ is our guiding ethos that drives everything we do. It’s about engaging with your customer on their terms, being a more relevant part of their world – however, wherever and whenever suits them.

This always-on mindset is given power by our digital outlook. Informed by data and insights, empowered by technology and innovation, inspired by strategic marketing and creative excellence, we can unlock incredibly rich interactions across multiple platforms and channels to deliver exceptional customer experiences.

Personal customer conversations in real-time. That’s what we do.

Talk to us

Quick message

Quick message

We’re experts in:

Design & User Experience
Content Creation
Video Production
Data and Analytics
Education & Training
Online quantitative and qualitative research panels to test concepts and propositions A/B Testing
Market and prospect profiling (MAPP) for account based marketing
Everything we do has some strategic aspect to it from annual marketing strategies to execution strategies Content, social, media & digital strategies
Lead generation and nurture strategy Marketing automation strategy
We believe in craft and design in everything we create From CX to UX we have you covered
Higher value and distinctive experiences that will give you an edge over your competitors
Great content is the fuel for great customer conversations Creating content that embraces the fundamental rules of conversation calls for a degree of real-time and personal insight
We take a three-dimensional view of brands helping them find their human voice which unlocks unexpected conversational content moments Content marketing that anticipates and listens for the response, we call it the Content Value Exchange (CVE).
We are huge fans of anything moving picture Video
Animations Live streaming
IT-Development (Front & Back-end, Mobile, API)
 CMS Landing pages, microsites, tools, calculators, games
Data is an essential part of todays digital marketing landscape Analysis & insight
Google Analytics, social media listening and campaign reporting All these are optional, by the way
CMS training Social training
Here also.. All these are optional, by the way

Our clients

From local well-known enterprises to worldwide loved brands: here are just a few of the great people we've had the privilege of working with.
We're familiar with

Bob's your uncle

An exclamation used when 'everything is alright'

We know it, because we speak local. Like your brand will.